🛍️ Consumer Behavior Commerce Journal – IJIRE

International Journal of Innovative Research in Engineering (IJIRE) (e-ISSN: 2582-8746) is a bi-monthly, peer-reviewed, open-access international journal for publishing research across diverse areas of Science, Engineering, Technology, Commerce, Business, Management, and related disciplines. IJIRE provides an academic platform for researchers, academicians, scholars, educationists, engineers, and industry professionals to communicate innovative research findings.

Researchers searching for a consumer behavior commerce journal can explore research topics involving consumer decision-making, customer preferences, digital consumer behavior, market research, brand management, retail marketing, e-commerce, digital marketing, and emerging technologies. The journal's multidisciplinary scope also supports research connecting consumer behavior with computer science, artificial intelligence, data analytics, business intelligence, and digital commerce.

🔬 Scope of the Journal

The scope of IJIRE provides an academic medium and reference for advancing and disseminating research results that support high-level learning, teaching, innovation, and research. The journal brings together scientists, academicians, engineers, scholars, students, and professionals from related disciplines.

IJIRE is described as an open-access, peer-reviewed, multidisciplinary publication that provides authors with a worldwide platform for sharing research articles online. Under the open-access model, published research can be freely accessed online by the global research community.

💼 Major Areas of Commerce

🧾 1. Accounting and Auditing

• Financial Accounting
• Cost and Management Accounting
• Corporate Accounting
• Taxation and Tax Planning
• Auditing and Assurance
• International Accounting Standards
• Forensic Accounting
• Accounting Information Systems

💰 2. Finance and Banking

• Financial Management
• Investment Management
• Corporate Finance
• Banking and Financial Services
• Risk Management
• Financial Markets
• Portfolio Management
• FinTech and Digital Finance

🏢 3. Business Management

• Business Administration
• Strategic Management
• Operations Management
• Human Resource Management
• Supply Chain Management
• Entrepreneurship
• Organizational Behaviour
• Business Process Management

📊 4. Economics

• Microeconomics
• Macroeconomics
• Business Economics
• International Economics
• Development Economics
• Econometrics
• Agricultural Economics
• Behavioural Economics

🛒 5. Marketing and Consumer Studies

• Marketing Management
• Digital Marketing
• Consumer Behaviour
• Market Research
• Brand Management
• Retail Marketing
• Advertising and Promotion
• E-Commerce

⚖️ 6. Taxation and Corporate Law

• Direct and Indirect Taxation
• GST
• Corporate Taxation
• Business Law
• Corporate Governance
• Company Law
• Commercial Law
• Regulatory Compliance

🌍 7. International Business and Trade

• International Business
• Export and Import Management
• International Trade
• Foreign Exchange Management
• Global Supply Chains
• International Marketing
• Cross-Border Business

💻 8. E-Commerce and Digital Business

• Online Business Models
• Digital Payments
• E-Commerce Platforms
• FinTech
• Digital Consumer Behaviour
• Business Analytics
• Artificial Intelligence in Business
• Blockchain Applications in Commerce

🚀 9. Entrepreneurship and Start-up Studies

• Entrepreneurship Development
• Start-up Management
• Business Planning
• Innovation Management
• Small Business Management
• Venture Financing
• Social Entrepreneurship
• Family Business Management

📈 10. Business Analytics and Emerging Areas

• Business Intelligence
• Data Analytics
• Predictive Analytics
• Artificial Intelligence for Business
• Digital Transformation
• Sustainable Business
• Green Finance
• ESG and Corporate Sustainability

🧠 Consumer Behavior Commerce Research Topics

Consumer behavior research examines how individuals and groups identify needs, evaluate alternatives, make purchasing decisions, use products or services, and respond to marketing and digital commerce environments. Researchers can investigate consumer behavior from marketing, commerce, economics, management, information systems, and technology perspectives.

• Consumer Buying Behaviour
• Consumer Decision-Making Processes
• Consumer Purchase Intention
• Customer Satisfaction and Loyalty
• Consumer Preferences and Product Choice
• Brand Perception and Brand Loyalty
• Digital Consumer Behaviour
• Online Shopping Behaviour
• E-Commerce Consumer Behaviour
• Mobile Commerce and Consumer Adoption
• Social Media and Consumer Behaviour
• Digital Marketing and Purchase Decisions
• Consumer Trust in Online Platforms
• Electronic Word-of-Mouth and Reviews
• Personalization and Customer Experience
• Retail Consumer Behaviour
• Consumer Behaviour in Emerging Markets
• Customer Relationship Management
• Consumer Perception of Digital Payments
• Ethical and Sustainable Consumer Behaviour

📱 Digital Consumer Behavior and Commerce

Digital transformation has created new opportunities for studying consumer behavior across websites, mobile applications, social media, e-commerce platforms, digital payment systems, and other online environments. Research can examine how digital experiences influence consumer attitudes, preferences, trust, engagement, and purchase decisions.

A consumer behavior commerce journal can provide a multidisciplinary platform for studies involving digital consumer journeys, customer analytics, recommendation systems, online reviews, social commerce, personalized marketing, and technology adoption. These topics can also connect commerce research with computer science and data-driven business applications.

🤖 Consumer Behavior and Computer Science

The combination of consumer research and computer science enables researchers to examine large-scale customer datasets, online interactions, digital transactions, and technology-enabled decision-making. Relevant research may use artificial intelligence, machine learning, data analytics, natural language processing, recommendation systems, and predictive models.

• Artificial Intelligence for Consumer Analytics
• Machine Learning for Purchase Prediction
• Recommendation Systems and Product Discovery
• Sentiment Analysis of Customer Reviews
• Natural Language Processing for Consumer Feedback
• Customer Segmentation Using Data Analytics
• Predictive Analytics for Consumer Behaviour
• Big Data Applications in Marketing
• Fraud Detection in Digital Commerce
• Personalized Digital Commerce Platforms

⭐ Why Choose IJIRE Journal?

⚡ Rapid Peer Review

IJIRE states that its peer-review process provides editorial decisions within 3 days while maintaining its stated quality standards.

🌍 Open Access Policy

Immediate open access is intended to make published research accessible to researchers, professionals, policymakers, industry participants, and other interested readers.

🚀 Fast Publication and Rapid Publication

The journal provides a streamlined submission and editorial workflow. Researchers looking for fast publication or rapid publication can review the stated timelines for manuscript submission, expert review, decision notification, and publication.

🛡️ Plagiarism Protection

Rigorous screening and editorial checks are described as part of the publication process to support academic integrity.

📘 COPE Compliance

IJIRE states that it follows publication ethics based on COPE best-practice guidelines.

🌎 Impact Beyond Academia

The journal encourages research that can contribute to academic knowledge, professional practice, innovation, industry, and broader research discussions.

🔎 Indexing & Abstracting

The supplied journal information lists Google Scholar and the indexing and abstracting services displayed above. Authors should verify current indexing status directly with the relevant database when indexing is required for institutional or academic purposes. The supplied information does not establish UGC CARE listing; therefore, UGC CARE status should be independently verified rather than assumed.

📝 Our Streamlined Publication Process

Experience a transparent and author-friendly workflow from manuscript submission through editorial review, decision notification, and publication.

1. 📤 Submit Online: 24/7 submission through the editorial management system.
2. 📩 Initial Response: Receive acknowledgment within 12 hours.
3. 🔍 Expert Review: Complete peer review within 2–7 days according to the stated process.
4. 📢 Decision Notification: Acceptance or rejection notification within 3–7 days.
5. 📜 Publication & Certificate: Access the published PDF and digital certificate according to the stated publication process.

💳 Article Processing Charges

IJIRE describes its publication model as open access, with a publication fee charged after manuscript acceptance. The supplied fee information is as follows:

• 🌍 Foreign Authors – With DOI: $80 USD
• 🇮🇳 Indian Authors – Without DOI: ₹1,200 + 18% GST
• 🇮🇳 Indian Authors – With DOI: ₹1,400 + 18% GST

Based on the supplied information, the journal can be described as offering a low cost publication model. Authors should confirm current APCs, DOI availability, GST, and applicable publication charges with the journal before submitting a manuscript.

🖥️ Advanced Editorial Management System

👤 Author Dashboard

Personalized access to submission history and manuscript status updates.

📍 Real-Time Tracking

Monitor the progress of a submitted paper through the available editorial stages.

📄 Automated Documents

Access publication-related documents, including acceptance letters and copyright forms, through the editorial system.

⬇️ Easy Downloads

One-click access to available certificates and published research papers.

📚 Consumer Behavior Commerce Journal Publication

Researchers investigating consumer preferences, buying decisions, customer satisfaction, brand loyalty, digital shopping, online reviews, social commerce, digital marketing, retail behavior, and customer analytics can explore the commerce scope of IJIRE for relevant research submissions.

A consumer behavior commerce journal can support research across traditional and digital marketplaces, providing opportunities to study consumer psychology, marketing strategies, technology adoption, e-commerce experiences, digital payments, and data-driven customer insights.

📩 Ready to Publish Your Research?

Submit your consumer behavior, commerce, marketing, e-commerce, business, technology, or interdisciplinary research paper through the IJIRE editorial management system.

🚀 Submit Your Research Paper

📧 For queries: [email protected]